Want to reach the perfect demographic for your product or destination?

Have a look at the Be My Travel Muse media kit for statistics and case studies!

 

Be My Travel Muse (BMTM) is more than just a travel blog with a compelling set of stories and practical tips. Readers are involved, and now both the blog and Kristin’s social media communities have become a conversational, highly engaged environment for adventurous travelers who like to seek unique travel experiences.

Who reads Be My Travel Muse?

Based on Google and Facebook Analytics and the 2019 reader survey of nearly 700 responses:

• 88% female, 12% male
• Interests: Outdoor activities, photography, sports, and affordable luxury travel.
• Average age: 18-35
• Average education: 86% of readers have a degree in higher education or are pursuing (60% undergraduate, 20% master’s level, 6% PhD)
• Typical interests: 83% of survey respondents mentioned outdoors, 65% photography, and 54% affordable luxury travel
• 74% North American, 16% European, 5% Australian, 5% Asian readership

Who works with Be My Travel Muse?

• Destinations that want to reach an audience of adventurous travelers with a combination of photos, stories, and video.
• Brands and products that cater to adventurous and female travelers (Please note that Kristin only promotes products that she personally uses).
• SCUBA diving, trekking, and adventure companies that Kristin uses during her travels.

Previous Partners and Campaigns

• Kyrgyzstan – Social media shares, blog posts, and videos generated a combined 1 million impressions.
• GoCampers in Iceland – BMTM now sends over 600 visitors per month to GoCampers (check out the case study!)
• Pacsafe products – BMTM sells over $1k of Pacsafe products per month via affiliate links (check out the case study!)
• Baden-Württemberg – Led to immediate bookings and tens of thousands of blog and social media views.
• Finland – BMTM ranks #1 on Google for things to do in Lapland.
• South Tyrol – Led to immediate bookings and tens of thousands of blog and social media views over multiple campaigns (check out the case study!).
• Hawaii – Covered islands with less tourism to much reader interest (check out the case study!).

Plus, many more clothing, beauty, outdoor product, destination-related, and travel service-related companies. Find more in the media kit.

Contact us at bemytravelmuse@gmail.com

For more on press and media, click here!